Mar 27
To achieve higher ranking in Google, one should have a website, which is updated on regular intervals in terms of content addition and modification, news, articles, blogs, case studies etc. Among these, blogs can really prove beneficial in augmenting your website’s information. Different platforms are used for managing blogs, like Wordpress, highly acknowledged for its flexibility and being open source. In Wordpress, variety of plug ins are available, some essential ones are:
- Template design – Whichever theme you will select, it will describe you, which files have to be updated and what changes have to be made in CSS file.
- Permalinks – You have to customize and personalize your URL’s as per your requirement.
- WWW or no WWW – In the general setting section, two addresses are there, one is Wordpress address and other is blog address. These two addresses must contain either www or no www, though it’s beneficial to use www to maintain the consistency of site.
- Necessary plug ins – Variety of free plug ins are available, which ever you think is essential can be installed easily. SEO plug ins and XML site map are beneficial for blogging and high search rankings.
- SEO plug in – HeadSpace2 is one of the most popular SEO plug in. All in one SEO pack allows for custom meta description tags, title and page URL’s.
- XML sitemap plug in – With the help of Google site map plug in, you can automatically generate XML site map and submit it in Google.
A well-optimized and promoted web site consisted with relevant updated content raises its chances for higher search ranking in Google. Wordpress makes this task very simple and easy to do.
Mar 21
Web 3.0 is a conceptual entity, considered as an extended version of web 2.0 by O’Reilly. It is an intelligent web application, which also provides the context to search for online information. Basically the application is all about openness, interoperability, global database, 3D web and control of information.
Web 3.0 vs Web 2.0
Web 2.0 – It is about mass collaboration and social networking between content generator and user.
Web 3.0 – This resourceful web application is comprised with many intelligent applications, machine based learning and reasoning and natural language processing. Main purpose of web 3.0 is to cater several online searching techniques especially to user’s requirements and choices.
For Example – Nova Spivack’s Twine is the first online service, which uses Web 3.0 technology. Its basic aim is to share, manage and discover information about a user’s needs in networks of same group and like-minded individuals.
Mar 20
While designing and changing website layout and information, lot of effort was made in collecting site specifications, designing and construction of website. While, handling all these criteria’s, most of the organizations forgot a very essential and important aspect i.e. the evaluation and testing of website with the help of real users or by website usability expertise. This evaluation plays a vital role for promotion and success of your business. Some key strengths of website evaluation are:
- It is the least expensive stage while designing and development of website.
- If not executed properly, it can lead to have negative impact on your targeted consumers. Also, it points toward decrease in sales and your growth.
Inspite of all these facts, most of the companies do not pay attention to evaluation factor while deciding the timeline for their project. If you want more growing opportunities for your project, never forget to include this assessment of website usability, as after being live, website is the one which brings destined customers to you.
